Sneaker History: Nike Air Max 98

Nike Air Max 98 taken by Dirty Soles

Nike Air Max 98 “Gundam” taken by Dirty Soles

The Air Max 98 will be celebrating its 15th anniversary this year and a short lived history in the running books. This running trainer followed up with the success of the Air Max 97, featuring the same midsole and similar layouts to the popular release the year before. The Air Max 98 though has not seen a recent retro, due to poor demand during the initial release,  the low variance from the previous year’s model, and a shift for Nike running to “Tuned Air”. Unfortunately, no known plans from Nike have been released to bring these classics back to the general public, leaving most searching history books to find a reminder of these kicks. #Sneakerholics of old will remember the pair as one of the hidden gems in the Air Max line that has been around for over 25 years. With dynamic colorways and an aim towards bringing back more function to the Air Max line, the 98’s need more love if we ever want to see these again.

Nike Air Max 98 "Gundam" uploaded by Mayhem

Nike Air Max 98 “Gundam” uploaded by Mayhem

The Air Max 98 was a classic silhouette of its own, having vibrant color combinations that drew the eyes towards the sides. Most notably, the vertical lines that ran across the sides with the memorable swoosh locations on the side and toes. The placement of AIR on the heel gave these trainers a true nod back to the popular line it represented. Technology as far as use of “Air” had stayed the same from the Air Max 97, most notably with the type of sole with a full-length air bag and midsole. Tongue placement and heel tab are also the same, while Nike looked to improve on the performance side by adding reinforced lace holders similar to the Air Max 95 while adding an extra piece of leather at the top. One of the more memorable additions included the slightly slanted placement of the Air Max logo on the tongue, creating an offset look to the sneaker. Of course, the pair also features 3M throughout, a necessary ingredient for most runners. The noisy-ness of the sneakers may have drawn away many people preferring the more simple silhouette of the Air Max 97 and the shift of Nike to the “Tuned Air” line left these lost in time. Let’s take the moment to celebrate the 15th Anniversary of these oft-forgotten sneakers and check out some of the great colorways released. Also, if you happen to have any great stories of these kicks, add them to the stories section of the wikipedia.

Nike Air Max 98 "White" uploaded by Moseley

Nike Air Max 98 “White” uploaded by Moseley

Nike Air Max 98 "Atlantic Blue" uploaded by Mayhem

Nike Air Max 98 “Atlantic Blue” uploaded by Mayhem

Nike Air Max 98 White_Royal_Yellow uploaded by airon0828

Nike Air Max 98 White/Royal/Yellow uploaded by airon0828

Nike Air Max 98 "JD Sports Obsidian" uploaded by Mayhem

Nike Air Max 98 “JD Sports Obsidian” uploaded by Mayhem

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