In 2008, three sneaker culture heavyweights in their own rights, came together for a special collaboration. Nicknamed “Rap” premier boutique/brand Alife’s Everbody Mid was the model of choice tweaked and remixed by the folks at Patta and Rockwell. The nickname of the shoe actually comes from the acronym of the brands names rather than an actual rap, although something special was created for the sneaker as seen below.
Rockwell x Alife x Patta Everybody Mid “Rap” uploaded by Truffa
The team from Patta and Rockwell decided on a very patriotic theme with shades of Blue, Red and White, the colors of the Netherlands flag, featured on the sneaker. Alternating shades on the eyelets, triple branded tongue logo, multiple lace options and translucent soles all were special treats. Another detail that ties all three of the collaborators together nicely is the heel label. Each individual collaborator’s font is used to spell out “RAP” in truly unique way.